Marketing Management: Manage Your Plans and Resources Better
All departments of a company need a system to record and manage the data of the operation. Marketing is no different. According to a Gartner study, the automation of financial management and marketing management processes reports significant gains:
Marketo serves as the single source of information to manage marketing objectives, investment, forecasts and current vs. budgeted spending.
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Financial management
Get an overview of your investment variations across teams and regions without the headache of consolidating calculation templates and converting currencies.
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